A Day in Paradise

This is in response to Cal’s post on SEO experts.

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It really depends on the framework… Zend Framework is very SEO framework. Others that rely on a lot of ajax or javascript POST callbacks to facilitate basic navigational tasks will stop a search engine dead in its tracks.

I have also seen frameworks which use strange http redirects as part as the controller, this has the habit of killing search engines as well.

Speed is also important in SEO, being able to output the correct http cache tags. You should have complete control over the output HTML, the ability to create descriptive css styles and have full control over the structure of your html output.

Clean URL support is good in ZF, but the default front controller still needs some modification to be truely SEO friendly.

When it comes to SEO experts I totally agree that they are the scum of the earth… but they are also just playing a game that Google set up for them to play.

The monetary value of being #1 on Google is just too much to pass up.

Are you finding yourself sleeping too much at night? Are you making all of your deadlines and have time to spare? Are you spending a lot of time with your girlfriend but don’t have the cash to buy her that awesome Swarovski accessory. Do you do a lot of window shopping at thinkgeek? Are you wondering how you’re going to afford the next generation iPod? Did you participate in the recent “lets-make-slashdot-look-like-digg” contest, and are mourning the hours of CSS code that you wasted twiddling pixels and writing CSS only to be superceeded by the ugly ass css that is slashdot now? Do you spend hours tweaking the CSS on your beautiful blog, and then ruin your work of art by dropping in adsense ads to make some cash? Are you working in a boring day job and were just diagnosed with a terminal brain cloud?

If you answered yes to any of these questions and can handle some good old fashion no-nonsense CSS work (purely design implementation) email me at aaron-at-wormus.com.

A couple other important requirements:

• basic PHP knowledge required
• basic Smarty Templating knowledge required
• able to use subversion (it ain’t rocket science)
• strong CSS knowledge
• knowledge of YUI library a plus
• and dependable

Finally, we’re a small team and not in the position to pay “industry standard” prices, but the compensation is negotiable.

Selectutorial: CSS selectors

Looks like an interesting read…

Selectors are one of the most important aspects of CSS as they are used to “select” elements on an HTML page so that they can be styled.

Find out more about selectors including the structure of rules, the document tree, types of selectors and their uses. There is also a step-by-step tutorial showing how selectors are used in the process of building a 3-column layout.